Deep House Cleaning

When it comes to picking a name for your cleaning services, the naming choice is critical. You want to make sure that it reflects your brand, is memorable, and is easy for consumers to recommend. A good way to do this is by using words that are more elegant than common.

What is Another Name For House Cleaner?

Generally, we recommend steering clear of the word “maid”. While it may sound cute or fancy, it’s loaded with all sorts of cultural and historical baggage. It harkens back to a time when class structures were much more rigid and women in the service industry often found themselves at lower levels of the socioeconomic hierarchy than the homeowners for whom they worked. It also sounds a bit dated and doesn’t really reflect what a maid actually does today.

A better alternative would be to use the term ‘the best cleaning service’. It’s a simple and straightforward description of what the worker does. It also has the benefit of avoiding any euphemisms that could be considered offensive or derogatory to either gender.

Additionally, the term house cleaner carries no stigma of being low-wage work. If you are targeting business offices, a smart play on words might help set your brand apart from the competition. The use of phrases like spick and span or spotless clean can be both elegant and memorable, while at the same time allowing potential consumers to clearly understand what your company offers.